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The Polish label printer now has the ability to achieve high solid ink density, greater stability in the highlights and a wider color gamut.
September 3, 2014
By: Steve Katz
Associate Editor
Polish label printer Etiko has invested in Esko Full HD Flexo for Labels, as well as the CDI plate imaging technology. Etiko specializes in self-adhesive labels on rolls, and was one of the first companies in Poland to work with Esko’s advanced screening process and the associated standardized procedures required for the highest quality label printing. The company’s objective was to gain competitive advantage with the ability to achieve high solid ink density, greater stability in the highlights and a wider color gamut. “Our investment in Esko Full HD Flexo for Labels underlines our commitment to produce the highest possible print quality for our customers. And that is exactly what the market is demanding these days,” comments Tadeusz Kozinski, managing director at Etiko. “After just a few weeks of working with Full HD Flexo, we already noticed the variety of benefits this technology offers: it allows to achieve a higher level of quality in plate imaging, enabling us to get significantly better printing results. We are also very pleased with our partnership with Esko. They have been supporting us every step of the way, and we see them as true partners in our business success.” Before installing Esko Full HD Flexo, Etiko was using analog imaging technologies. One thing was clear to Kozinski right from the start: when it came to investing in new plate production technology, it had to be the latest, state-of-the-art solution. “In our opinion, Esko is an undisputed market leader in the field of flexo printing prepress. This and Esko’s advanced solutions give customers like us the necessary assurance of not backing the wrong horse,” adds Kozinski. With its fine highlights, transitions to zero, sharp text and brilliant image details, Esko Full HD Flexo has quickly set new standards at Etiko. The key benefits include gravure-like ink laydown and a fully digitally controlled platemaking workflow. The unique dot shape produced by Esko Full HD Flexo generates plates that can be used for the highlight, shadow and solid ink areas of print jobs. “Agencies and marketing departments are increasingly demanding photorealistic color reproduction of images or other special effects, even for labels,” explains Kozinski. “Transitions to zero are now possible, allowing us to meet these requirements. Without Esko Full HD Flexo, we would not be able to do so.” Another important decision-making criterion for Etiko was the ability to freely choose plate material. Since Esko Full HD Flexo supports all major digital flexo plate and sleeve brands, it is no longer a necessity to work with a specific manufacturer.
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